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Ripple · Coming soon

Every finished job wins you the next one.

Happy customers rarely leave a review or send a friend unless someone asks at the right moment. Ripple asks for you, on the same engine as your CRM and Jackie.

Get early accessSee pricing
What Ripple does

Win the next job.

Ripple runs on the same engine as SMPL CRM and Jackie: the same customers, jobs and invoices, one app and one bill.

Asks for a review when the job is paid

The moment the final invoice is paid, the homeowner gets a thank-you with your Google review link. No reminders to remember.

Turns reviews into proof

New reviews become ready-to-post updates for your own pages and a reviews strip on your website, in your colours.

Keeps referrals coming

A simple “know someone who needs this?” link for happy customers, with every referral landing in your pipeline under who sent it.

Brings back repeat work

Check-ups and seasonal reminders (gutter cleans, roof checks, touch-ups) go out on their own, so past customers call you first.

What the homeowner sees

Four simple moments, sent by email (or by text when the homeowner has agreed to texts).

  1. 1 · Job paid

    9:41100%
    RYour Roofing Co.Just now

    Thanks for choosing us

    Your new roof is done and paid. Would you share how it went?

    Leave a Google review

    Same link for every customer

  2. 2 · Review

    9:41100%
    RYour Roofing Co.google.com

    Google reviews

    They write the review in their own words, on Google, under their own name.

    Post

    Their words, never ours

  3. 3 · Referral

    9:41100%
    RYour Roofing Co.Just now

    Know a neighbor who needs this?

    Send them our way and we’ll take good care of them too.

    Share with a friend

    Lands in your pipeline

  4. 4 · Next year

    9:41100%
    RYour Roofing Co.Just now

    Time for a check-up

    It’s been a year since your new roof. Want us to take a quick look before winter?

    Book a check-up

    Repeat work, on its own

The rules Ripple follows

Reviews only count if they’re honest. These are built in and can’t be switched off.

  • No review gatingEvery customer gets the same Google review link, whatever they think of the job. Ripple never filters out unhappy customers.
  • No rewards for reviewsNo discounts, gifts or draws in exchange for a review.
  • Real reviews onlyNo fake reviews and no AI-written reviews. Customers write their own.
  • Never posts as your customersRipple posts as your company, on your own pages, and never pretends to be a customer anywhere.
  • Texts only with consentTexts go only to customers who agreed to them, and STOP always works.

Get early access

Ripple is being built now. Book a demo with Ripple picked and you’ll be first in line when it’s switched on. Free for 30 days, then $59/month, or 20% off all three products together.

Build my engine

Pick what you need. See one price.

People who’d use the CRM

SMPL CRM + Jackie + Ripple · Crew plan

$129first month

then $293.60/month$367

All three: you save $73.40/month (20% off)

Book a demo with these

USD per month, before sales tax. Month one is the CRM’s first-month price; Jackie and Ripple are free for the first 30 days. The 20% saving starts in month two. Ripple is coming soon: picking it puts you on the early-access list, and it isn’t billed until it’s switched on.

Be first in line for Ripple.

Book a demo with Josh: he’ll build your CRM live and put you on the Ripple early-access list.

Book a 45-min demoSee pricing
smpl.

Turbocharging roofing, siding, gutter and painting companies

Software, automation and AI that give roofing, siding, gutter and painting companies across the US and Canada their time back.

Book a demojosh@smplcontracting.com

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  • Ripple (coming soon)
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  • Pricing
  • Coming soon

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Built by a roofer, for roofing, siding, gutter and painting companies.